31 Step Success Building Starting with a PENNY
...

DAY # 288 : Advantages of a Global Discount Card for Members, Merchants and Representatives.

UPDATE:
Thursday, 06-Apr-2006 9:11 AM

I wanted to discuss many of the details around the Maxsimo Card™, the worlds first Global Discount Card™. First let me describe a bit of history behind credit cards, buyer benefits cards and discount cards.

I'll start with the distribution of credit cards by a large US bank in the 60s and 70s, where they just sent the cards with a large credit line to their customers.


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This of course gave the customers the buying power, and it gave merchants who accepted the major credit cards more customers with more buying power. The card accepting merchants soon found out that credit card carrying customers often spent more. As the credit card evolved more and more benefits were there to merchants as the customer spent more. Additionally, catalog sales and in general mail order sales also took off.

Customers who used credit cards found out, more so with the passing of several "customer protection laws" that the merchants valued their patronage. However, as the competition grew and everyone started to accept credit cards all these "customer advantages" disappeared. Now there is really no advantage shopping with a credit card other than it's convenient --no hassle carrying cash.

In today's environment debit cards are getting even more popular than credit cards. With consumers looking to save money every where they spend, there is a niche open to a Global Discount Card such as the Maxsimo Card.

MANY ATTEMPTS to CREATE ONE, the WRONG WAY:

There have been several "discount cards" but the problem is that no one has worked on one from the 'ground up' --all the efforts tend to take existing discount packages and "re-package" them for selling to a market or a membership group. Often people just searching the Internet for a few minutes can find a good "deal".

Maxsimo Card™ FRONT:

Maxsimo Card BACK:

Additionally, there will be two key tags, along with directions to contact an owner of the key if the keys are "lost and found".

Our goal is to create a card that spans the world and does the following for the Members:

1> First of all, it's FREE. Even the hard plastic card that is mailed to Members is done free of charge, when the member actively has used their account. Additionally, the Members get real discounts from merchants worldwide.

2> The Merchant accepting the card has to pay for the Membership, but that also entitles the merchant to receive all the benefits online.
REMEMBER: Most of the first phase of the merchants will be online sellers.

3> Finally, the benefit to the Representatives of the Maxsimo Card is that they earn from a FREE product that has worldwide acceptance and usage. Not only do our reps earn when the Member is online shopping, they also earn when the Member is shopping locally and while traveling. Our representatives are earning 24/7/365 regardless of where the Member resides and 'on or off line'.

In a marketing environment, this is a very powerful combination of product and delivery. However, what I had to do was to be careful not to get caught up in the "schemes" and "questionable practices" that companies do to "get large commissions" earned very quickly. There are often cases where a company can "front load" on representatives by forcing them (or 'talking them') into buying a lot of product up-front. I don't want to do that. Some companies have marketing schemes that force mass recruiting. I certainly don't want to do that.

So, the question begs, WHY did I go this route to build Maxsimo.NET? There are two primary reasons:

Firstly, the product has to grow from basically one merchant today to millions over time. The best way to do this is with a sales force.

Secondly, the challenge is to find about 50,000 Representatives who can work with the company and build their success. IF I proceed to go one by one and day by day finding these folks around the world I'll run out of time and funds quickly. The best way to find them is by "word of mouth" and reward those who do the work.

Ok, now I have explained why. Let me get to putting the finishing touches on Maxsimo.com VERSION 1.0. Carpe Diem, Sam.

UPDATE: 2008-08-20 07:22:13:PDT-07:00
------------Business Success Wisdom for the Day:

Text file with business success tips at p31.com Nothing in this world can take the place of persistence. Talent will not; nothing is more common than unsuccessful people with talent. Genius will not; unrewarded genius is almost a proverb. Education will not; the world is full of educated derelicts. Persistence and determination alone are omnipotent. The slogan 'press on' has solved and always will solve the problems of the human race. - Calvin Coolidge

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BACK to DAY 287 | TODAY is DAY 288 | NEXT is DAY 289

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Below are links to my thoughts, comments, actions, results and a BLOG as I take ONE PENNY (USD$0.01) and double it thirty one times utilizing a 31-STEP Success Plan™ in an effort to build the PENNY to USD $10,737,418.24:

STEP 01: $0.01
STEP 02: $0.02
STEP 03: $0.04
STEP 04: $0.08
STEP 05: $0.16
STEP 06: $0.32
STEP 07: $0.64
STEP 08: $1.28
STEP 09: $2.56
STEP 10: $5.12
STEP 11: $10.24
STEP 12: $20.48
STEP 13: $40.96
STEP 14: $81.92
STEP 15: $163.84
STEP 16: $327.68
STEP 17: $655.36
STEP 18: $1,310.72
STEP 19: $2,621.44
STEP 20: $5,242.88
STEP 21: $10,485.76
STEP 22: $20,971.52
STEP 23: $41,943.04
STEP 24: $83,886.08
STEP 25: $167,772.16
STEP 26: $335,544.32
STEP 27: $671,088.64
STEP 28: $1,342,177.28
STEP 29: $2,684,354.56
STEP 30: $5,368,709.12
STEP 31: $10,737,418.24

 

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