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DAY # 344 : What I Have Done to Search Engine Optimize Network Sites: 10-PART Series -STEP 5 UPDATE: Today I want to back track a bit and look at the big picture that I have worked on for you. While creating the CO-OP network to help our representatives better understand, learn, make sales and referrals, I've work on the CO-OP network. A bunch of sites that help with search engines, building traffic and various other network chores. |
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Legal Note: I am not a Financial Advisor, Lawyer or Accountant. If you are going to do this on your own seek professional help when you need it. Through this site, my BLOG, I am simply sharing my thoughts, goals, and showing what I am doing. Collectively "INFORMATION" that you can read to follow along. Otherwise, go here...
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I didn't create the sites by registering a bunch of domains. What I did was take domains that the company had registered since 1995 and put them to use using WORD PRESS. What I love about WORD PRESS is that there is some type of add on (called a plug in) that can do just about anything. And just by chance they don't have what you need, you can build one with a programmers help. There are thousands of programmer that know a lot about working with WORD PRESS. Furthermore, most of the available 'plug ins' are free. Since many of the site that I work on are shopping related --as in discounts, I created the below list by going to Overture's KEY WORD SELECTOR tool. It's found here... >> Using that tool, and searching "shopping" I got the below list. The number is the times it was searched in a given month. Next to that is the phrase that was searched. 385521 online shopping NEXT STEP... Using the above KEY WORD PHRASES I am setting up the domains with WORD PRESS and CATEGORIES. Yesterday, I listed the main categories. I have also setup about 1,000 sub-categories, but that will not be implemented until I have a lot of users of the CONTENT PUBLISHING SYSTEM. Then I can allow users to pin point the publishing area of the content they send to the system. Here's a powerful suggestion: Name the CATEGORIES and SUB-CATEGORIES after one of the above searched phrases. IF you can, do get the domain as well. But if that is taken, go the next step. Then make sure to name the DIRECTORY in your web site the same. Here is an example: Lets say the domain is: Global Discount Card. Let's say that my category then is "last minute vacations". Then name the CATEGORY in WORD PRESS "Vacations" and the sub-category "Last Minute Vacations" and then when you setup the WORDPRESS, create your directory at "vacations" or "last_minute_vacations". What you end up doing is what best targets the audience that your site is reaching. Using "vacations" as a targeted key word is very broad. It is best, I think to go to one of the niche categories as I have mentioned above. What can you do? Here are some suggestions when setting up your WORD PRESS to update information and manage your site or 10 or even 100 sites that are BLOG Oriented: 1> Make sure that when you setup the site, the meta tags and categories as well as the category URLS are setup to take advantage of what people are searching for. If you don't know, just go to the search engine of your choice and search the term. Then you will know what is good, and what needs to be done. 2> Make sure that your registration information for the domain is updated and the domain is registered for a longer time than a year. See my discussion about the Google patent a few days ago as to why. 3> Keep your setup clean and clutter free so that views can find what they are looking for. 4> Keep a sharp focus -- a niche topic. Don't drift like I do. B>) Stay focused on your topic. 5> Update often. If you cannot, leave it to the CONTENT PUBLISHING SYSTEM that I have developed and will be available in the Member's area in June 2006. 6> Stay True. Don't try to trick the readers or search engine to what you have or don't. Just tell it as it is. Ok, now my reality. A lot of things to finish. B>) Got to get to it before I know it, it will be FRIDAY. Carpe Diem, Sam out. UPDATE: 2008-08-30 16:57:36:UTC+00:00------------Business Success Wisdom for the Day: -------------- |
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